GameChanger is looking to solve challenges in youth sports by building and maintaining its core digital experiences, ensuring they are fast, secure, search-friendly, and continually improving.
Requirements
- 4+ years of professional Webflow experience, including hands-on ownership of production Webflow sites.
- Proficiency with HTML, CSS, and Webflow's visual development ecosystem; familiarity with JavaScript preferred.
- Experience with technical and on-page SEO, including structured data, sitemaps, page optimization, and search intent.
- Understanding of AEO practices such as schema markup, FAQ structures, conversational query optimization, and answer-first content.
- Grasp of web performance metrics and website optimization tools (e.g., GA4, Search Console, and SEMrush).
- Experience managing SSL certificates, hosting, and general website security best practices.
- Familiarity with analytics tools and working with data or experimentation teams.
Responsibilities
- Build new pages, components, and full site experiences in Webflow with a clean, scalable structure, observing our brand guidelines.
- Maintain existing Webflow experience, ensuring accessibility, responsiveness, and usability across devices.
- Manage security certificates, hosting, redirects, and overall website health.
- Implement design systems, CMS structures, and reusable components within Webflow.
- Implement page and technical SEO best practices to increase organic visibility and traffic.
- Support AEO (Answer Engine Optimization) strategies, including schema markup, structured content, and content organization to improve for AI search and answer platforms.
- Maintain website performance, including uptime, load speed, CDN usage, and core web vitals.
Other
- Work collaboratively across teams like data, analytics, product, design, and marketing.
- Report to our Senior Director of Marketing.
- A builder at heart with a strong eye for detail and design fidelity.
- Comfortable working cross-functionally with designers, marketers, and data analysts.
- Proactive, organized, and able to manage multiple updates and projects simultaneously.
