The company is looking to optimize its website for growth, branding, and marketing goals, ensuring it is user-friendly, accessible, secure, and compliant with regulations.
Requirements
- Demonstrated ability to define and track KPIs, optimize digital funnels, and use behavioral insights and analytics to drive continuous improvement and user engagement.
- Strong knowledge of ADA compliance, inclusive design, and data privacy standards, with experience collaborating with security and compliance and software engineering teams.
- Experience with CMS platforms, web analytics tools (e.g., Google Analytics), SEO tools (Hot Jar), and accessibility checkers.
- Ability to oversee content operations, enforce governance frameworks, and ensure brand consistency across digital properties.
- Experience managing scrum teams within an Agile framework.
Responsibilities
- Own the website roadmap and drive initiatives that align with our growth, branding, and marketing goals.
- Champion intuitive, accessible, and inclusive design informed by real user research and behavioral insights.
- Use analytics and KPIs to guide strategy, optimize funnels, and boost engagement.
- Align technical optimization and content with digital marketing to drive organic growth.
- Implement smart governance practices and scalable content strategies that keep our brand consistent and our updates efficient.
- Keep our site safe, sound, and ADA-compliant with help from our security and compliance pros.
Other
- Minimum 5 years of experience managing enterprise-level websites or digital platforms, with a proven track record of leading cross-functional teams across marketing, UX, development, and IT.
- Certification in product management or UX strategy is preferred.
- Works in a typical administrative setting with climate control and appropriate lighting.
- Travel to branches requires exposure to outdoor and traffic conditions.
- At Summit Credit Union, we are committed to providing Equal Employment Opportunity regardless of race, color, religion, sex, age, national origin, disability, military and veteran status, sexual orientation, gender identity, marital status or any other characteristic protected by local, state, or federal law.
